Insights

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Beyond the Hype: Why the Next Wave of AI ROI Belongs to the Coordinated Enterprise

George Popstefanov shares his point of view on AI’s latest platform shift and why the biggest opportunity lies in reimagining how businesses work, make decisions, and create value.

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Behind the Build with: Why Don’t Robots Take Me Seriously

We sat down with Agentic Discovery winner Kevin Karp to talk RE•CLAIMER — the project that turned a hackathon brief into a share of a $500,000 prize fund. Use this as inspiration to build what’s next.

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Five Questions Every CMO Should Be Asking About AI Right Now

As AI moves from experimentation to enterprise adoption, the questions facing marketing leaders are changing. Parks Blackwell outlines five questions CMOs should be asking now to prepare their organizations for what comes next.

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Trust and the Creator Economy in the Age of AI

AI is reshaping the creator economy, making trust more valuable than ever. Jennifer Quigley-Jones explores what brands need to know about credibility, creators, and the changing role of influence.

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The Five-Year Test for Enterprise AI

Josh Krichefski explores where AI is creating real commercial value and why the next competitive advantage will come from connecting technology, people, and processes.

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AI is Changing the Economics of Credibility

As AI makes content easier to create, human credibility becomes increasingly valuable. Jennifer Quigley-Jones explores insights from Reddit Co-Founder & CEO Steve Huffman on what the changing economics of trust and authenticity mean for brands.

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